ALSD 2013 Visionary Award to be Presented to Bernie Mullin
Bernie Mullin, Chairman and CEO, The Aspire Group
Bernie Mullin's resume precedes him. Dubbed "The Sports Marketing Guru" by Sports Illustrated, his expertise stems from presidencies with the Atlanta Hawks, former Atlanta Thrashers, and the Denver Grizzlies. Additionally, Mullin has served in Senior Vice President roles for the NBA, Colorado Rockies, and Pittsburgh Pirates. To boot, Mullin played semi-professional soccer for Oxford City FC in England.
"Does anyone else have the breadth of knowledge of the total sports marketplace?" asks Bill Dorsey, ALSD Chairman. "If we are comparing resumes, Bernie's is at the top of the stack. He is one of only two people who have been team presidents in three different leagues. Once a semi-pro footballer from England, Bernie now owns a Ph.D and very successful business, The Aspire Group, which grew from 30 employees to about 200 in a year," continues Dorsey.
Bernie Mullin is currently Chairman and CEO of The Aspire Group (TAG), a leading global management and marketing consulting business that partners with its clients in implementing "Next-Practices" to produce winning brands, revenue enhancement, and strong sales and service cultures. TAG maximizes organizational and marketing effectiveness, growing revenues and building an avid and sustainable fan base. Under his guidance, The Aspire Group has clients located in seven countries on four continents that represent best-in-class leagues, teams, and brands.
Bernie Mullin's Record:
- President/CEO of the Atlanta Hawks, Atlanta Thrashers, and Philips Arena
- SVP, Marketing and Team Business Operations for the National Basketball Association
- Vice Chancellor of Athletics, University of Denver
- President/General Manager of the Denver Grizzlies (International Hockey League)
- SVP, Business, Colorado Rockies
- SVP, Business Operations, Pittsburgh Pirates
To view Mullin's full profile, click here.