The ALSD Partners with Charitable Organization Kids in Seats

The partnership provides ALSD member teams and venues an opportunity to support at-risk children in their local communities with donated tickets.

The ALSD proudly announces a new partnership with Kids in Seats, a charity that offers motivation and positive reinforcement to at-risk and underprivileged children. The 501(c)(3) organization uses event tickets and experiences to reward and recognize academic achievement and positive social behavior.

Kids in Seats receives premier event experiences from a generous donor network that includes individuals, corporations, season ticket holders, suite owners, teams, venues, and leagues. Kids in Seats then works with the agencies and schools in its network to ensure the experiences are appropriately allocated to deserving children. Its goal is to provide a complete experience, including admittance tickets, meals, and beverages.

The ALSD is calling on our premium seat members to help make their respective local communities stronger by supporting this partnership and all others that support at-risk children with opportunities to flourish in positive environments. Our goal is to connect our member teams and venues, who can provide financial sponsorship, tickets, and suites, with Kids in Seats to benefit its mission.

We are passionate believers in community. Businesses, and the communities they serve, only thrive when we work together on behalf of human charity.

Changing Lives, One Ticket at a Time

Over the past ten years, the Kids in Seats (KIS) staff has incentivized more than 196,000 youth with event tickets valued at more than $11.3 million. To achieve the broadest impact possible, KIS works directly with hundreds of social service agencies and schools nationwide. KIS plays a vital supporting role in their efforts by sourcing tens of thousands of premier sporting and cultural event experiences each year and allocating them so they can be used as positive reinforcement tools with deserving kids.

As these organizations report sharp decreases in funding for their supplemental programs, or worse, the removal of these funds entirely from the budget, the value KIS adds to the mission of these agencies and schools becomes more critical each year.

At-risk children supported by these agencies and schools earn KIS experiences by reaching goals they set with the mentor or teacher who knows them best. The reward may be recognition for improved academic performance, changed social behavior, or community work. The feeling of being rewarded for a behavior modification or a tough goal reached also incentivizes them to set greater goals for themselves. Over time, their repetitive positive behavior helps to develop useful character habits and increases their discipline, determination, and perseverance.

To learn more, visit


If your team wishes to connect now with Kids in Seats, please contact:

Ann Lademann
Executive Director
Kids in Seats (CC: Amanda Verhoff (

Kids in Seats will also have a presence at the 2019 ALSD Conference and Tradeshow. If you wish to set up a meeting during this time to learn more, please contact


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