A banner era for new sports and entertainment facilities lasted nearly 20 years, from 1989 to the early 2000's, However, countless venues since have not seen or evaluated major renovations. Until now. Understanding venue shelf-lives are shrinking and as an evolving demographic ushers in a need for new fan experiences, owners, operators, and facility managers are currently assessing their facility needs. As the industry at large embarks on master planning activities, venue investments, and the overall immersive fan experience, a conversation needs to be had. Listen in.