Brett is the Founder and Head Trainer at Get After It Sales (getafteritsales.com). With a passion for sales that rivals his passion for finding, training, and developing talented ticket sales professionals, Brett believes the key to a great sales team comes down to the people that comprise it.
In his four years in MLS with the National Sales Center and the Columbus Crew, Brett hired over 100 salespeople, saw over 30 of them achieve All-MLS for Group or Season Ticket Sales, and has had over 25 reps promoted to leadership positions across MLS, NBA, WNBA, NASL, USL, NWSL, and NASCAR.
Brett, a graduate of Hamilton College, believes his first two career experiences shape his ticket sales training beliefs. Brett’s Bachelor of Sales comes from the Corporate Executive Board (CEB), a widely respected best practices research company for senior level executives, recently widely lauded for their game-changing sales book The Challenger Sale. Despite the high-octane, grow-or-die environment, CEB spent a lot of time developing and rewarding its talent, and this level of effort towards its staff left a profound impact on Brett.
Brett holds a Masters in Sports Management from the NBA’s world-renowned Team Marketing & Business Operations (TMBO) group. At TMBO, Brett learned about the core philosophies and fundamentals of the sports business from the best and brightest in the industry, while also getting the opportunity to start the WNBA team in Atlanta, the D-League team in Erie, PA, and sell tickets for the FIBA Americas Tournament in Las Vegas.
From the NBA to the present, Brett successfully recruited and built sales teams from scratch (NLL's Boston Blazers), completely overhauled sales teams (WPS' Washington Freedom), oversaw the content creation, recruitment, and placement of MLS’ National Sales Center, and managed the Columbus Crew SC's ticket sales team to MLS-leading attendance growth in 2012 and 2013. The son of two educators, finding and developing talented people runs in Brett’s blood.