Coined initially by Tampa Bay Lightning leadership, “gracious selling” epitomizes the way we should sell luxury and premium seating. But what does it really mean and how can it help your communication, cadence, and confidence with clients and prospects? More importantly, what can it mean to your clients and mean for your brand if “gracious” is the first word they think of to describe your style?
- Matt Hill, Vice President, Premium Seating and Group Sales, Tampa Bay Sports & Entertainment
- Randy Wills, Director of Premium Sales, Orlando Magic
- Michael Sarage, Director, Premium & Business Development, Detroit Pistons