Executive Vice President, Chief Revenue & Marketing OfficerTexas Rangers Baseball Club
Joe Januszewski is Executive Vice President, Chief Revenue & Marketing Officer, for the Texas Rangers Baseball Club, reporting directly to team ownership. He is responsible for all club revenue streams, including Ticket & Premium Sales, Corporate Partnerships, and media sales. Januszewski also leads the ballclub’s Marketing, Business Analytics, Promotions, In-Game Entertainment, Social Media, Video Productions, Graphics & Design, and Ticket Operations departments. Over the past two decades, he has held a variety of business roles for three Major League Baseball teams, including the Rangers, Boston Red Sox, and San Diego Padres.
Joe is heavily involved in the design of the Rangers new $1.1 billion retractable roof ballpark that broke ground in Arlington in September of 2017, and is scheduled to open in 2020. The Rangers are also building a $250 million entertainment district contiguous to the new home of the Rangers. Texas Live!, a multi-restaurant and live music partnership with the Cordish Group, opened in the summer of 2018. A 300 room, 4-star hotel, Live by Loews, will open in the summer of 2019. Joe has oversight for all ticket, partnerships, and marketing efforts at both the new ballpark and entertainment district. He also led the team’s efforts to secure a naming rights partner for both the current and new Rangers ballparks, resulting in a deal with Torchmark for Globe Life Park in Arlington, announced in February 2014 and the recently announced Globe Life Field, opening in April, 2020. The new naming rights deal is the second highest total dollars and average annual value naming rights in MLB history, and highest deal that is not tied directly to a business expenditure (Citi Field in NY). The Rangers will be selling all founding partnerships, suites, and premium seats for the new ballpark. To support that effort, Januszewski led the team that designed a multi-million dollar sales center, which opened in October of 2018. The new sales center is a showcase of technology and design to educate and inspire Rangers and sports fans about the new gameday and entertainment experience.