Lance Tyson

President & CEO
Tyson Group

Over the past two decades Lance Tyson has continually elevated his entrepreneurial skill and spirit in a variety of industries but always returns to his passion of developing strong business leaders. As owner, President, and CEO of Tyson Group, Tyson facilitates, trains and conducts over one hundred workshops annually in areas such as performance management, leadership, sales, sales management, customer service and team building. Tyson moved to Ohio in 2002 to build out the Midwest region for Dale Carnegie Training. By 2007, Lance had built the most successful Dale Carnegie operation in North America, operating the marketplaces in Cleveland, Columbus, Cincinnati and Indianapolis.

Lance transitioned from trainer, to partner, to key business adviser for such clients as Cleveland Cavaliers, Columbus Blue Jackets, and McGohan Brabender. In 2010, Lance sold his interest in Dale Carnegie & Associates to form a new company, PRSPX in Dublin, Ohio, to help clients build an efficient sales ecosystem. PRSPX has been restructured as Tyson Group in order to provide services to assess sales teams, diagnose their needs, and equip them to be better salespeople and leaders. Lance now focuses on the mission of Tyson Group:  to coach, train, and consult with sales leaders and their teams to compete in a complex world.


IDEAL Industries



Franklin Group
IDEAL Industries
Armored Things
Dimensional Innovations
Event Finders USA
3D Digital Venue
Hunden Strategic Partners
Magnetic 3D
Stage Front
Suite Experience Group
Drake's Organic Vodka
Smart Buffet Ware