Matt Basta is senior director of DKC Esports, which is dedicated to helping its clients navigate the complex landscape of esports with curated storytelling, experiential marketing, analytics and digital strategy. Matt offers 20+ years of work experience in corporate, global integrated marketing agency, and non-profit environments with an emphasis in communicating value and benefits to stakeholders. He has launched several companies and products by building dynamic and diverse teams. He has worked with the WNBA, Special Olympics World Games, United Soccer League and ECHL, as well as The Atlanta Opera. He is a huge sports fan (MIZ) and loves to travel.