At netFactor, our focus is singular – Driving New Levels of Sales Performance from the Internet for B2B Clients.. Internet Leads. Tracking Website Visitors. Website Conversion. We enable B2B clients to drive more customer opportunities from the online marketplace. netFactor provides a fully-integrated suite of products and services for Internet lead generation, search engine marketing, optimization, and website conversion. Through our powerful technology solutions, we drive new levels of performance from the search marketing investment.