We live in a world where octogenarians order their groceries online and millennials buy homes without ever stepping foot inside. The premium seating industry has been a laggard in embracing technology to sell suites but we are rapidly catching up. Learn how teams are refocusing their single-event suites strategy by taking a customer-first approach to the buying process. Hear from the Detroit Lions (NFL) and San Antonio Spurs (NBA) on tactics for establishing a stronger digital sales presence while streamlining operations.
Location: Starvine 6-7, West Convention Center, Level 3