Sponsorship Opportunities 2016-2017

27TH ANNUAL CONFERENCE and TRADESHOW
4TH ANNUAL THE SPORTS VENUE DESIGN & BUILD FORUM
3RD ANNUAL SPORTS SALES BOOT CAMP

JULY 10 – 13, 201
Loews Miami Beach Hotel


Why Sponsor?
  • Exposure and Brand Awareness
  • Existing and New Partnerships with ALSD attendees and exhibitors
  • SWAG, Baby: Get your product in their hands
  • Leads: Need we say more?
  • Costs and Time Savings: Reach all ALSD attendees at one time
  • Interactive, Real-Time Advertising
  • Credibility: ALSD is the only conference dedicated to premium seating
  • Competition: In a crowded venue marketplace, can you afford not to sponsor?
  • Product Launch and Placement
  • Industry Insight Showcase

 

Sponsors Can Anticipate:
  • Attendance of 1,200 premium seating executives
  • Hands on, experiential marketing to a niche sector of the sports industry
  • Customizable experiences for the right people at the right time
  • Program and exhibit opportunities to showcase your product or service
  • Networking at tradeshow events and at sports venue tours and receptions

 

Who Attends?

Premium Seating Pros from:

  • National Football League
  • Major League Baseball
  • National Hockey League
  • National Basketball Association
  • Major League Soccer
  • Minor Leagues
  • College and Universities
  • Racing Venues
  • Performing Arts Centers
  • Entertainment Venues
  • Food and Beverage Companies

Sports Industry Executives from:

  • Architectural and Design firms
  • Facility Development firms
  • Teams and Venues
  • Ticketing companies

Vendors and Suppliers from

  • Venue Technology firms
  • Premium Seating Gifting/Amenity providers
  • Venue Outfitting and Equipment companies
Who Should Exhibit and Sponsor?
  • Suppliers and vendors to the suite, club seat and facility marketplace
  • Concessionaires that supply this most upscale segment of the facility business
  • Ticketing companies that have clients in professional sports
  • Architectural firms and contractors in the sports venue market
  • Food and beverage product purveyors that supply facility concessionaires
  • Facility management companies that that require premium seating demographics
  • Merchandising and entertainment companies that sell product or design spaces
  • Manufacturing companies that wish to be specified by architectural or F&B firms
  • Consulting firms that conduct stadium and arena feasibility studies
  • Companies that sell naming rights and/or create alternative venue revenue streams
  • Technology companies

Interested in exhibiting? Contact Scott Hinzman, Vice President, Sales 513-674-0555 x101. scott@alsd.com

We are adding to our marketing efforts with increased social media coverage, including LinkedIn, Twitter, and Facebook. Sponsor levels will determine placement on these outlets.

All sponsorships are customizable.

All sponsors will receive sponsor recognition in conference materials.Sponsor logos will be requested, based on sponsorship level, for use on conference materials.


NAMING RIGHTS

ALSD Conference
Sports Venue Design & Build Forum
Sports Sales Boot Camp

Exclusive and Joint Options Available. Call for pricing and options; customization recommended

Base includes:

  • Dedicated email from ALSD to members and attendees
  • Exhibit space available
  • All 6K Package materials and inclusions:
    • The ALSD “Select Your Own Booth Location” Program
    • One (1) 10x10 Exhibit Space for the Tradeshow* (*Note: Speaker spot may be substituted for booth space, only at ALSD’s discretion)
    • Four (4) four-color, full page ad in SEAT magazine
    • One (1) four-color, full page ad in Conference Program
    • One (1) website banner advertisement
    • One (1) Buyers Guide listing
    • One year ALSD Membership – Up to six (6) members
    • Conference registration – See below for number of attendees
    • 100-Word Product/Organization description in Conference Program
  • Signage at registration or banner hung at mutually agreed upon location
  • Logo on printed, digital and social materials, including Naming Rights acknowledgement in Conference Program
  • Logo on host sports venues video or ribbon boards, where possible
  • Thank you or speaking introduction during Keynote Address
  • Vendor Highlight, Innovation Lab or session opportunity
  • Conference registration - Up to ten (10) attendees ALSD Conferences
  • Private reception, if desired, at a mutually agreed upon time and location with ALSD
  • Social media spotlight, with agreed upon postings

PRIVATE RECEPTION OR DINNER

$10,000

Package is customizable; base includes:

  • Private reception or dinner in presidential or similar suite at ALSD Host Hotel
  • Invitations, through ALSD channel, to specified guests
  • Mutually agreed upon date and time during ALSD Conference
  • Option to distribute samples or swag
  • Option to provide introduction during reception or dinner
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • One (1) Buyers Guide listing
  • One year ALSD Membership – Up to six (6) members
  • Conference registration – See below for number of attendees
  • 100-Word Product/Organization description in Conference Program
  • Note: Food & Beverage ordered will be additional cost to sponsor and shall be ordered through host hotel and through the ALSD Master Account.

 

TWO NEW SPONSORSHIP OPTIONS IN 2017

BULLSEYE

One-to-One Meeting Program
$6,000 Standalone or $4,000 in addition to exhibit booth pricing or 6K marketing partnership program.

As a registered seller in ALSD’s new one-to-one meeting program, your company will be paired with pre-qualified buyers (venue and team executives, premium seating directors, and design and build executives) actively searching for products in specific categories, including yours. As a seller, you complete a brief survey providing the ALSD with a list of criteria for “targets” you would like to meet with at the show. The ALSD coordinates and schedules meetings with appropriate buyers on your behalf and sends you a list of qualified buyer profiles one month before the show, allowing you to focus on customizing your sales pitch in advance. The Bullseye program saves your company time and money by bringing buyers to you, all in one place. Think speed dating for deal making.

  • Eight (8) ten-minute meetings with pre-qualified buyers
  • One Year ALSD Membership – Up to six (6) members, if doing standalone
  • 100-Word Product/Organization description in the Conference Program
  • ALSD Conference registration – Up to four (4) attendees, if doing standalone

BASEBALL'S BIG GAME WATCH PARTY

$7,500: Video Board Provider
$7,500: Food Sponsor
$7,500: Beverage Sponsor

The ALSD Conference takes place during MLB's Big Game in Miami this year! On Tuesday, July 11 on the beautiful Loews Hotel Americana Lawn, steps from the beach, attendees will watch the game. Get in on the action. Three options exist. If your company produces large video boards, this is your opportunity to show off your goods by bringing in your screen to play the game. Or sponsor the Watch Party’s food or beverage.

Packages can be customized and include initially:

  • Invitation and publicity of party, through ALSD channel, to all attendees
  • Option to distribute samples or swag
  • Logos on screen(s)
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • One (1) Buyers Guide listing
  • One year ALSD Membership – Up to six (6) members
  • Up to six (6) Conference registrations
  • 100-Word Product/Organization description in Conference Program

*Note: Food & Beverage ordered will be ordered through host hotel and through the ALSD Master Account; F&B customization or action stations can be discussed.
*Note: For video screen, drayage and set up fees apply through GES and the hotel; to be discussed with ALSD

 

POST-CONFERENCE WEBINAR OR RECORDED SESSION PROVIDER

$5,000

If your company presented at the ALSD Conference and you’d like your session broadcast to the 1,000 ALSD members, or if you have fresh content you’d like us to feature as an ALSD webinar, take advantage of this sponsorship. Includes:

  • ALSD email marketing and invitation of webinar to ALSD membership
  • Data demographics on webinar views
  • ALSD hosted webinar platform, if preferred

ALSD WEBINAR OR VIDEO SPONSOR

$2,500

ALSD runs a series of webinars throughout the year. Sponsor the entire series. Includes:

  • Thank you before and after webinar
  • Logo placement on home and end screen

DEDICATED EMAIL TO ALSD CONFERENCE ATTENDEES

$5,000

If your company has a product launch or demo, Groupon-like deal, or hosted happy hour to take place at the ALSD Conference, let us send the information or invitation to our conference attendees. Includes:

  • One (1) dedicated email blast prior to the conference at mutually agreed upon date
  • One (1) social media post to all ALSD hosted pages (Twitter, Facebook, LinkedIn)

BRANDED CHARGING STATION

$2,500, in addition to booth or existing sponsorship price

If your company produces charging stations, brand them for the conference and ALSD will place them in meeting rooms for the duration of the conference. Includes:

  • Opportunity to custom brand or logo charging stations with company marks
  • Placement of charging stations in meeting rooms for duration of conference

OFFICIAL WI-FI PARTNER

$2,500

No Wi-Fi or paid Wi-Fi is a major pain point among conference attendees. Associate your brand with solving this problem and offset the cost of Internet at the host hotel for all meeting spaces. Includes:

  • Logo and listing as official Wi-Fi Partner at the Conference on print and digital materials
  • Bag insert containing logo and conference’s official wi-fi password and log on information, customizable by you

LOCAL PARTNER WELCOME TABLE

$2,000

Attendees love to experience our host cities. Local social, dining, and entertainment outlets are plentiful in a city like Miami. Stand out to ALSD attendees with a welcome table in the tradeshow foyer, where you can meet and invite attendees to your outlets. Includes:

  • Welcome table provided by ALSD in tradeshow foyer
  • Option to distribute swag or offer cards to attendees

FOOD & BEVERAGE OPTIONS

MEAL SPONSOR

(Available for co-sponsorship)
Keynote Lunch: $15,000 Tradeshow Brunch or Lunch: $10,000 Breakfast: $10,000
Includes:

  • Signage and/or logo on screen during meal function
  • Logo on printed, digital and social materials as meal function sponsor
  • Thank you or speaking introduction during meal function, as possible
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement

TRADESHOW OPENING RECEPTION

Two available: Monday, July 10 or Tuesday, July 11. $10,000 Each

Includes:

  • Signage and/or logo on screen during meal function
  • Logo on printed, digital and social materials as break sponsor
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement

COFFEE OR SNACK BREAK SPONSOR

Multiple days and breaks available
Snack Break: $2,500

Coffee Break: $2,500
Includes:

  • Signage and/or logo on screen during meal function
  • Logo on printed, digital and social materials as break sponsor
  • One (1) four-color, full page ad in Conference Program

BEVERAGE SPONSOR

Available for exclusive and non-exclusive sponsorship for beer, wine and spirits. Call for pricing and sponsorship availability.

Provide product for all ALSD Conference and Tradeshow functions including: tradeshow receptions (corkage applies), host sports venue receptions, and private functions, as asked. Includes:

  • Signage or banner as requested for tradeshow bar area
  • Logo on printed, digital and social materials as beverage/function sponsor
  • Logo on host sports venues score or ribbon boards, where possible
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • Conference registration - Up to six (6) attendees ALSD Conferences
  • Option to participate in educational session on beverage trends and research

BEVERAGE DISPENSING/ DEMONSTRATING

$1,500

Dispense product from or demonstrate how your beverage system works for stadiums and arenas. Options in the tradeshow or in host sports venue. At ALSD discretion, opportunity to be part of speaking session on beverage trends Note: for product served during functions held at host hotel, sponsor shall pay corkage detailed by ALSD within sponsorship package, in addition to sponsorship fee. Dispensed product must be beverage sponsor brand, unless otherwise noted.

6K MARKETING PARTNERSHIP PROGRAM

$6,000

Includes:

  • The ALSD “Select Your Own Booth Location” Program
  • One (1) 10x10 Exhibit Space for the Tradeshow*
  • Four (4) ads in SEAT magazine
  • 6K before December 31, 2016: Full Page Ads
  • 6K January 1, 2017 and forward: Half Page Ads
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • One (1) Buyer’s Guide Listing (print and digital)
  • One Year ALSD Membership – Up to six (6) members
  • 100 Word Product/Organization description in the Conference Program
  • Conference registration - Up to six (6) attendees to ALSD Conferences

*Note: Speaker spot may be substituted for booth space, only at ALSD’s discretion

KEYNOTE SPEAKER OR SPORTS SALES OR SERVICE TRAINER

Contact ALSD for pricing and keynote speaker details . Keynote Speaker is exclusive presenter during ALSD-scheduled keynote address. Sales or Service Trainers present in non-exclusive breakout timeslots within ALSD program. Includes:
Introduction of speaker before presentation

  • Optional One (1) 10x10 Exhibit Space for the Tradeshow
  • Optional Four (4) four-color, full page ad in SEAT magazine
  • Optional One (1) four-color, full page ad in Conference Program
  • Optional One (1) website banner advertisement
  • Optional One (1) Buyer’s Guide Listing (print and digital)
  • One Year ALSD Membership – Up to six (6) members
  • Optional 100-Word Company or Training program description in Conference Program
  • Screen and projector available for session; presenters supply laptop
  • Explanation of session in ALSD Conference Program

INNOVATION LAB PRESENTATION

$5,000

Company exclusively creates and presents an Innovation Lab at the Sports Venue Design & Build Forum. This is not a panel spot; company creates content and case history and selects presenter(s), all at ALSD discretion. Includes:

  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • One (1) Buyer’s Guide Listing (print and digital)
  • One Year ALSD Membership – Up to six (6) members
  • Conference registration - Up to six (6) attendees to ALSD Conferences
  • 100 Word Product/Organization description in the Conference Program
  • Screen and projector available for session; presenters supply laptop
  • Explanation of session in ALSD Conference Program

“THE SOLUTIONS” SESSION PRESENTATION

$5,000 standalone sponsorship
$3,500 rolled into separate sponsorship package

20-minute presentation on product or company, co-presenting with team or venue (mandatory) as case study, showing ROI. Includes:

  • 20-minute team case history on how company’s product proved ROI for team
  • Screen and projector available for session; presenters supply laptop
  • Option for vendor to supply giveaways and incentives for attendance
  • Explanation of session in ALSD Conference Program
  • Invitations to best customers/prospects and giveaways/incentives work very well.

STATE OF THE INDUSTRY PARTNER

$5,000

Partner with ALSD to provide state of the industry data before and during the conference. Include:

  • Panel position on State of the Industry session, kicking off the ALSD Conference
  • Full report published in conjunction with ALSD in one of our media outlets:
  • SEAT Magazine, Between the SEATs e-newsletter, standalone email blast to membership

VENUE PRODUCT PLACEMENT

$2,500

If your product is used in one of the year’s host sports venues, showcase that product during tour of that venue, with venue approval. Or suggest product placement at host hotel for use during conference. Includes, at host sports venue and host hotel discretion:

  • Interactive demonstration of product on tour, with agreed upon signage
  • One (1) four-color, full page ad in Conference Program

*Note: can be bundled with Exhibit Booth or 6K Package

MONTHLY E-NEWSLETTER: BETWEEN THE SEATS

$500 per insertion; multi-month campaigns available at discounted rate. Includes:

  • Logo or artwork in Between the SEATs monthly e-newsletter
  • Option to include 50-word product or case history description and logo

MOBILE APP PROGRAM

$2,500

Includes:

  • Sponsor company name and website on each text message, as desired
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • One (1) Buyer’s Guide Listing (print and digital)
  • One Year ALSD Membership – Up to six (6) members
  • Conference registration - Up to four (4) attendees to ALSD Conferences
  • 100 Word Product/Organization description in the Conference Program
  • Exhibit Booth Program: Option to purchase; inquire with ALSD

HAPPY HOUR SPONSOR

$2,500

Includes:

  • Sponsor-created video reel of product or case history or distribution of samples or swag
  • Conference registration - Up to two (2) attendees to ALSD Conferences
  • 100 Word Product/Organization description in the Conference Program
  • One (1) Buyer’s Guide Listing (digital)
  • One Year ALSD Membership – Up to six (6) members
  • Exhibit booth program: option to purchase; inquire with ALSD

HOST HOTEL KEY CARDS

$7,500

Includes:

  • Company Logo/Image on all host hotel key cards for ALSD booked guests
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • Conference registration - Up to four (4) attendees to ALSD Conferences
  • Exhibit booth program: option to purchase; inquire with ALSD

BUS SPONSOR

$5,000

Includes:

  • Option to hand out business cards, collateral or swag on bus trip to host sports venue
  • Option to play video reel on one bus trip to host sports venue
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • Conference registration - Up to four (4) attendees to ALSD Conferences
  • Exhibit booth program: option to purchase; inquire with ALSD

OFFICIAL PARKING SPONSOR

$3,500

  • Exclusive opportunity to provide driving attendees parking options
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • Conference registration – Up to four (4) attendees to ALSD Conferences
  • Exhibit booth program: option to purchase; inquire with ALSD

LOCAL AREA EVENT SPONSOR

$5,000

Plan an offsite event or party through ALSD and invite ALSD guests.

  • Option to work with ALSD on invitee list

No ancillary event may take place during pre-scheduled ALSD events, including sessions, tradeshow, or venue tours.

OFFICIAL SIGNAGE PARTNER

$10,000, plus company prepares and provides signage and covers all shipping costs to ALSD Conference and Tradeshow
Includes:

  • Display of signage throughout conference and tradeshow
  • Option, at venues’ discretion, to provide welcome signage during sports venue tours
  • One (1) 10x10 Exhibit Space for the Tradeshow*
  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • One (1) Buyer’s Guide Listing (print and digital)
  • One Year ALSD Membership – Up to six (6) members
  • 100 Word Product/Organization description in the Conference Program
  • Conference registration - Up to six (6) attendees to ALSD Conferences

*Note: Speaker spot may be substituted for booth space, only at ALSD’s discretion

CONFERENCE CREDENTIALS

$2,500; company also prepares and provides credentials and covers all shipping costs to ALSD Conference and Tradeshow. Includes:

  • Four (4) four-color, full page ad in SEAT magazine
  • One (1) four-color, full page ad in Conference Program
  • One (1) website banner advertisement
  • Conference registration – Up to four (4) attendees to ALSD Conferences
  • Exhibit booth program: option to purchase; inquire with ALSD

CONFERENCE BAGS
No monetary value; company prepares and provides bags and covers all shipping costs to ALSD Conference and Tradeshow
Quantity: 1,000
Includes:

  • One (1) four-color, full page ad in Conference Program
  • Conference registration – Up to four (4) attendees to ALSD Conferences
  • Exhibit booth program: option to purchase; inquire with ALSD

CONFERENCE LANYARDS

$2,500, plus company prepares and provides and covers all shipping costs to ALSD Conference and Tradeshow

Quantity: 1,000
Includes:

  • One (1) four-color, full page ad in Conference Program
  • Conference registration – Up to four (4) attendees to ALSD Conferences
  • Exhibit booth program: option to purchase; inquire with ALSD

BAG INSERT OR COLLATERAL MATERIAL DISTRIBUTION

$1,200, plus company prepares and provides collateral or swag item and covers all shipping costs to ALSD Conference and Tradeshow
Quantity: 1,000

GIFTING OPPORTUNITIES

No sponsorship fee to ALSD; company provides product and shipping of product to conference and tradeshow. See details for each sponsorship below:

Board of Directors Gifts
Quantity: 40
Includes:

  • Presentation of ALSD-branded gifts to Board of Directors during pre-conference meeting
  • Sponsorship thank you by ALSD staffer during ALSD pre-conference meeting
  • One (1) four-color, full page ad in Conference Program
  • Exhibit booth program: option to purchase; inquire with ALSD

New Attendee Gifts
Quantity: 100
Includes:

  • Presentation of ALSD-branded gifts to New Members during pre-conference meeting
  • Sponsorship Thank You by ALSD staffer during ALSD pre-conference meeting
  • One (1) four-color, full page ad in Conference Program
  • Exhibit booth program: option to purchase; inquire with ALSD

Speaker or VIP Gifts
Quantity: 10-15
Includes:

  • Presentation of ALSD-branded gifts to speakers or VIPs, as possible
  • Sponsorship thank You by ALSD staffer during ALSD pre-conference meeting
  • One (1) four-color, full page ad in Conference Program
  • Exhibit booth program: option to purchase; inquire with ALSD

Visionary Award
Quantity: 1
Includes:

  • Sponsorship thank you by ALSD staffer during ALSD Visionary Award presentation
  • One (1) four-color, full page ad in Conference Program
  • Exhibit booth program: option to purchase; inquire with ALSD

In-Room Hotel Gift
Company provides product and shipping of product to conference and tradeshow, as well as hotel-regulated fee for in-room deliveries (typically $2-3/item).
Branded gift in all ALSD sleeping rooms booked (typically 500-600 on peak night)
Includes:

  • One (1) four-color, full page ad in Conference Program
  • Exhibit booth program: option to purchase; inquire with ALSD

Renewal or Holiday Gift
Quantity: 1,000
Includes:

  • ALSD-branded gift item, plus shipping to members
  • Option for sponsor to co-brand gift, secondarily to ALSD branding

 

FOR MORE INFORMATION, CONTACT:
Amanda Verhoff
Executive Director
513-674-0555 x104
amanda@alsd.com

Bill Dorsey
Chairman
513-674-0555 x102
bill@alsd.com

Scott Hinzman
Vice President, Sales
513-674-0555 x101
scott@alsd.com

Pat McCaffrey
Vice President, Business Development
513-674-0555 x106
pat@alsd.com

Association of Luxury Suite Directors
10017 McKelvey Road
Cincinnati, OH 45231
513-674-0555
513-674-0577 fax