Spotlight Awards

The recent $100 million Ford Field renovation project included installation of new LED video displays. Most notably, two super columns were wrapped in LED technology, providing a full 360-degree view of digital content for branding and entertainment purposes. These video displays are more than just brightness and pixel density. They also take into account the architecture of the space and turn a necessary support structure into a functional channel for delivering messages to fans.


 

The Los Angeles Angels installed more than 23,000 square feet of LED video displays at Angel Stadium, including the third largest display in baseball, featuring 9,500 square feet of digital space. They also implemented a unique aspect, corner wraps, to the main display in right field. These corner wraps form the appearance of a 3D rectangular box. Their benefits go beyond the interesting aspect ratio and the visual impression, also providing appealing graphics to the fans sitting in the outfield.


 

The recent $100 million Ford Field renovation project included installation of new LED video displays. Most notably, two super columns were wrapped in LED technology, providing a full 360-degree view of digital content for branding and entertainment purposes. These video displays are more than just brightness and pixel density. They also take into account the architecture of the space and turn a necessary support structure into a functional channel for delivering messages to fans.