The Atlanta Braves moved into their new home, SunTrust Park, at the start of the 2017 baseball season. The $672 million state-of-the-art stadium holds over 41,000 fans. It’s the first of its kind in the MLB to be surrounded by a $400 million mixed-use development, called The Battery Atlanta, that invites and supports the local community around the ballpark with restaurants, retail, apartment housing and even a live music theater.
In an effort to extend the fan experience beyond the stadium walls, the Braves turned to Dimensional Innovations to create a unique, iconic element to do just that. DI designed, engineered, and built a custom, 21 feet in diameter LED wrapped baseball to tower over the common area directly behind the first baseline. The baseball weighs in at almost 7 tons and took roughly four months to complete from start to finish. In a partnership with Nanolumens, the baseball streams live games, concerts, advertisements and other messages from the stadium on custom LED screens wrapped in the center of the baseball.