Technology includes business intelligence tools which help our staffs uncover the so what of their clients’ behaviors. Understanding the data available helps teams enhance prospects’ and clients’ journeys and buying decisions. In this interactive session, we will discuss what data is the most important and which elements might differ by market type and size.
- Michael Guiffre, Head of Strategic Partnerships and Marketing, Stagefront
- Erik Eisenberg, Vice President of Ticket Sales & Service, Las Vegas Aviators
- David Brewster, Director, Premium Sales, AEG/STAPLES Center
- Austin Caldwell, Director, Premium Business Intelligence, STAPLES Center & Microsoft Theater