COVER STORY
A FEAST FOR THE BUCKEYES
Go inside multiple renovations at The Ohio State University
BY AMANDA VERHOFF
SPECIAL FEATURE
THE BEST OF ALSD INTERNATIONAL 2019
Enjoy our recap of Dublin's sessions, speakers, and venues
BY JARED FRANK
FEATURES
ROCKET MORTGAGE FIELDHOUSE DESIGN STORY
Learn the context behind 150,000 sf of new premium space
BY DENISE DRACH
A PREVIEW OF ALSD 2020 IN DFW
Mark your calendars for the ALSD's biggest conference yet
MAXIMIZING TIME ON THE FIELD
Implement an effective customer acquisition strategy
BY GREG KARL AND JIM MORGAN
WHAT ARE THESE THINGS CALLED SOFT SKILLS?
Grow beyond technical skills to generate more production
BY JOHN WHITEHEAD
A RECIPE TO FIX THE MODERN WORKPLACE
Reverse communication breakdowns to improve performance
BY KAYLEE HANSEN
DEPARTMENTS
NEW ALSD MEMBERS
MEMBERS ON THE MOVE
PUBLISHER’S NOTE
A Place to Build a Dream On
BY JARED FRANK
FROM THE TOP
WITH IAN AYRE
INDUSTRY AND ASSOCIATION NEWS
Aramark Rolls Out New AI Concessions
The Sounds of Music City
Nashville Predators Tap Premium Renovations at Bridgestone Arena
MEMBER QUESTIONS
ALSD MEMBER HIGHLIGHT
SEAT visits with: Justin Doyle, Senior Director Ticket Sales/Premium Seating, Ohio State Athletics
DESIGNER'S DESK
Selling the Experience
BY JOHN ROBERSON
About the Cover: 102,780-seat Ohio Stadium, known as “The Shoe,” recently finished a $42 million renovation focused on 16 suites, 44 loge boxes, and premium F&B offerings.