
COVER STORY
A NEW VERSE FOR THE AGGIE WAR HYMN
Enjoy the $485 million renovation of Texas A&M’s Kyle Field
BY JARED FRANK
FEATURES
WHY YINZ WILL LOVE PITTSBURGH IN 2016
Learn why the ALSD is headed to the Steel City
AN OLD KENTUCKY HOME IS RENEWED
Tour the renovation at UK’s Commonwealth Stadium
BY DAVE WAKEMAN
YOU CAN KNOCK THE HUSTLE
Get the most out of each individual on your sales staff
BY BRETT ZALASKI
COMMON GROUND, UNIQUELY SACRAMENTO
Explore the development outside of the Golden 1 Center
BY TROY KIRBY
REVITALIZING PERCEPTIONS OF DOWNTOWN DETROIT
Examine the new district and arena for the Red Wings
BY JARED FRANK
SPORT SPAWNS TRAVEL
Capitalize on the opportunities with traveling sports fans
BY SCOTT HOROWITZ AND GINA KATZMARK
F&B’S SEAT AT THE FACILITY DESIGN TABLE
Incorporate F&B early and often into the design process
BY EILEEN SMITH
FANTASY BECOMES A REAL REVENUE GENERATOR
Experience a new hospitality destination – the fantasy lounge
BY MAX SNYDER
EXPERIENCE STARTS WITH SAFETY
Improve your video security and storage capabilities
BY BARRY LEVINE
THE STATE OF THE SUITE FAN EXPERIENCE
Gain insight into industry standards for service investments
BY MIKE DONNELLY
DEPARTMENTS
NEW ALSD MEMBERS
MEMBERS ON THE MOVE
EDITOR’S NOTE
Don’t Be Left Holding the Severed Cord
BY JARED FRANK
FROM THE TOP
The President of STAPLES Center, Microsoft Theater, and L.A. LIVE shines light on his keys for leadership
WITH LEE ZEIDMAN
ALSD MEMBER Q&A
INDUSTRY AND ASSOCIATION NEWS
Detroit Lions build upon the tunnel club concept
Senators add new premium views to Canadian Tire Centre
THE ALSD LOOKS TO THE FUTURE
The association adds to its Board of Advisors
ALSD MEMBER HIGHLIGHT
SEAT visits with: Jen Wu, Delaware North Sportservice, Bank of America Stadium, Partner of the Carolina Panthers
COMING ATTRACTIONS
THE CLOSER
About the Cover: Colleges, you’re up next. Sports venue design and build themes are trickling down to the college market, and nowhere does the construction match professional sports more than at Texas A&M’s Kyle Field.