SEAT Fall 2012

SEAT Fall 2012

SPECIAL FEATURE: BUYERS GUIDE 2013
The annual installment of the world’s one and only buyers guide listing for premium seat-specific products and services includes Amenities and Promotional Products, Food and Beverage, Furniture, Fixtures, and Equipment, Information Technology, and Professional Services.

FEATURES:

THE VENUES OF ALSD 2013
The 23rd Annual ALSD Conference and Tradeshow returns to Florida in 2013. Take a photographic tour inside all the beautiful venues awaiting the ALSD in Orlando/Tampa.

SOLD OUT: BEST PRACTICES IN PREMIUM SEATING WEBSITES
A group of Ohio University Sports Administration students graded websites from the NHL, NBA, NFL, NCAA Football, and NASCAR to identify innovative best practices. From the research, five key factors emerged and a top-five suggestion list was generated.
BY HEATHER LAWRENCE, Ph.D. AND RESEARCH TEAM

SURVEY SAYS…
In June, salespeople and luxury suite holders from an NHL team took part in an in-depth survey to uncover what products customers want to buy and how to most effectively sell premium packages.
BY PETER TITLEBAUM, Ed.D. AND RESEARCH TEAM

SPORTS TECHNOLOGY CORNER:

DON’T LET VIDEO KILL THE SPORTS BUSINESS STAR
Video will continue to be an increasingly important part of the gameday experience in the future. Network planning to handle greater loads needs to start now.
BY PAUL KAPUSTKA

SALES TRAINING:

SUITE SALES REPS: WHOSE PICTURE ARE YOU PAINTING?
The phrase “painting the picture” has been around in sales presentations for a long time. But to effectively “paint” a picture, suite salespeople must be able to recapture what it’s like in the moment of discovery.
BY BILL GUERTIN

DEPARTMENTS:

NEW ALSD MEMBERS

MEMBERS ON THE MOVE

ALSD STAFF EDITORIAL
Editor’s Note: Quality AND Quantity
BY JARED FRANK

Leverage: There Is No Business Like Sports Business
BY BILL DORSEY

ALSD MEMBER EDITORIAL
Making the Game a Backdrop: The Minor League Advantage
BY KERRY VICK

ALSD MEMBER Q&A

INDUSTRY AND ASSOCIATION NEWS
ALSD bids a proud and fond farewell to Ryan Mirabedini
Luxury suite catering is increasingly socially conscious
Feature Recipe: “Sweet” Chicago favorites are served up at the United Center

THE ALSD ONLINE

ALSD MEMBER HIGHLIGHT
SEAT visits with: Chris Bigelow
Founder & President
The Bigelow Companies, Inc.
Executive Committee Member
ALSD Board of Directors
BY JARED FRANK

COMING ATTRACTIONS

About the Cover: Does your venue need new seats? The ALSD Buyers Guide is your reference tool for all purchasing needs from seats to carpet to promotional products to everything in between.