SEAT Fall 2011

SEAT Fall 2011

SPECIAL FEATURE: BUYERS GUIDE 2012
The annual installment of the world’s one and only buyers guide listing for premium seat-specific products and services includes Amenities and Promotional Products, Food and Beverage, Furniture, Fixtures and Equipment, Information Technology and Professional Services.
RESEARCH BY RYAN MIRABEDINI

FEATURES:

BE A PART OF THE COMMUNITY
The ALSD is a collection of likeminded professionals. We praise this community in 2012. Join us at the 22nd Annual ALSD Conference and Tradeshow in Minneapolis for a celebration of idea exchange, camaraderie and some of the best venues in the industry.

A NEW HOME FOR FOOTBALL’S “OLD LADY”
By opening the doors to a new stadium, Juventus FC may be opening the doors to a new era for Italy’s Serie A. Learn why Juventus Stadium is lo stadio che cambia il calico – “the stadium that is changing football.”
BY IAN NUTTALL

THE EMERGENCE OF THE SALES MELTING POT
How the trend towards combining suite and sponsorship inventory works for the Sacramento Kings… and how it can work for you too.
BY AMANDA VERHOFF

TOP SECRET: AN INSIDER’S PERSPECTIVE OF PREMIUM SEATING USAGE BY FORTUNE 100 COMPANIES
Many of the top U.S. companies use premium seating as a business tool, but WHY? Go inside the decision making minds of these top premium seating purchasers to better understand their wants and needs.
BY DR. PETER TITLEBAUM, DR. HEATHER LAWRENCE, DR. CHRISTOPHER MOBERG, AND MS. CHRISTINA RAMOS 

SPORTS TECHNOLOGY CORNER:

TABLET TECHNOLOGY: THE NEW WOW FACTOR
In recent months, trendy tablet devices have started to improve performance and modernize business practices. And not surprisingly, for premium seating sales and service, it all starts in Silicon Valley.
BY EMILY MILLER HUDDELL 

DEPARTMENTS:

NEW ALSD MEMBERS

ALSD STAFF EDITORIAL
Editor’s Note
BY JARED FRANK

ALSD MEMBER EDITORIAL
Build a successful campaign for difficult selling situations in 20 minutes 
BY FLAVIL HAMPSTEN

ALSD MEMBER Q&A

INDUSTRY AND ASSOCIATION NEWS
Why the New York Jets are #1 in social media
Four years later, Wake Forest University proves itself a successful case study
Thinking inside the box with Catersource

MEMBER HIGHLIGHT
SEAT visits with: Patrick Duffy
Senior VP of Corporate Sales & Executive Suites
Tampa Bay Lightning
BY JARED FRANK

COMING ATTRACTIONS

About the Cover: Get your shopping list ready. Tis the season - Buyers Guide Season: Your reference tool for purchasing needs throughout the year.