Operating at a Major League Level in the Minor Leagues

Kerry Vick provides perspective on concurrently selling, servicing, operating, managing, training, leading a renovation, and best keeping pace with major league competition without major league resources, all while remaining chairman of the fun committee.


It’s no secret that life in the minor leagues doesn’t come with major league resources. And while teams are expected to deliver service that’s on a major league level, they’re doing it with staffs that are 20% the size, at best.

“We're all wearing several different hats,” says Kerry Vick, Director of Tickets – Premium Services & Events for the Indianapolis Indians. “We're all having to get in the trenches on things. In my position, I need to know how to sell, how to service, how to operate, and how to manage and train.”

In Indianapolis, while Vick and his team members are continually aiming to keep each other fresh and energized, they are also gearing up in 2020 to open a new club and loge seating product – a first at Victory Field. The renovation helps the Indians keep pace with the other major league properties in the city, something that’s always on the organization’s radar.

“Our goal is to do things at a major league level, no question about it,” Vick says. “That's our goal. We want to consider ourselves the 31st Major League Baseball team out there. And maybe others are saying it too, and I hope they are. We know that that's not a true category, but that's the standard that we want to set for ourselves.”

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