Casey Leppanen of the San Jose Sharks and Franklin Group USA’s Chris Bobal and Elisa Padilla review the keys to a successful marketing collaboration.
Dan August of the LA Rams, Scott Spencer of SEG, and the ALSD’s Jared Frank discuss suite market trends and a technology to better sell single-event suites in response to those trends.
The sports and entertainment venue marketplace will have to compete for fans’ attention
Ron Hecht of the Miami Dolphins and Zipwhip’s Matt Bruhn detail the most current trends in reaching the right fan, at the right time, with the right message through business texting – a communications channel with a 98% read rate.
Chris Bailey of the Utah Jazz, Nick Wierciak of the St. Louis Blues, and Kelly Diamond from Vidyard discuss tactics for selling and servicing limited capacities, including how to integrate video as part of your sales strategy.
Brett Unzicker from Samsung and Josh Kritzler from 4FRONT reveal the latest in-venue technology solutions to help retain and even generate new revenue in no-fan, partial-fan, or full-fan environments.