Soldier Field Behind-the-Scenes at ALSD 2019

As Adam Kellner, Director of Suite Sales & Service for the Chicago Bears, pointed out in the run-up to this year’s ALSD Conference, “We live in an event society.” Relive this venue tour that set the tone for one of sportsbiz’s biggest events.


The 29th Annual ALSD Conference and Tradeshow kicked off with a tour and reception at Soldier Field in downtown Chicago. Attendees visited multiple premium destinations, including the United Club, Skyline Suite, and the iconic venue’s famous Colonnades.

Enjoy this recap of ALSD 2019’s opening night at the home of the Chicago Bears, a venue with big events catered to an event society.

Watch our entire ALSD 2019 video series, featuring interviews with industry leaders, expositions of the conference’s best ideas, and venue tours of Soldier Field, Wrigley Field, United Center, and Wintrust Arena.