Melissa Heiter
Vice President
5075 S. Syracuse St., Suite 700
P: 303-796-2655

A division of CAA Sports, CAA ICON is the world’s-leading owners representative and strategic management consulting firm for public and private sports and entertainment facility owners/operators, professional franchises, and leagues.

With a portfolio of many of the most successful venues throughout the world, CAA ICON’s Venue Development Group provides clients comprehensive facility development services to guide a project from conception through planning, design, construction and opening. CAA ICON’s Strategic Advisory Group provides consulting services to the sports and entertainment industry across a broad range of areas, including market demand analysis; financial feasibility analysis; economic impact analysis; project finance; valuation; negotiations; operations; transaction due diligence; politics; and strategic planning.  CAA ICON executives have managed the development of home venues for NFL, NBA, NHL, MLB MLS, MLL, AFL, CHL, NBDL, DEL and BBL franchises, totaling more than $8 billion.


ALSD Vendor/Supplier Member Company
Professional Services
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