160 West Fort Street, Suite 400
Detroit, MI 48226

Our experience and process translate to positive measurable results. We built our 50-year reputation as a multi-disciplinary practice focused on architectural design, sports anchored development, urban planning and iConfigurationnterior environments. As a third-generation family-owned company, we have maintained our Midwestern roots headquartered in downtown Detroit. Yet, we are known globally for pioneering sports and entertainment destinations that create fans, showcase athletes and build communities. We produce venues that heighten senses, create memories and establish lasting relationships. Our strategic design and planning solutions amplify experiences and return on investment. DISCOVER: Our approach kicks off with an immersive Discover Workshop, which allows our collective team to uncover hidden opportunities, understand project nuances and overlay analysis from researched data. This phase is often eye-opening for our clients, allowing you to dream and unite your vision. The Discover Workshop will confirm and expand the project vision while driving design guidelines. DARE: We then take it to the next level of thinking. We push. We challenge. We evolve and test our Discover findings through curated Design Idea Sessions. We use imagery and storytelling to elicit emotions and create functionality assuring that your dream can become reality. DELIVER: The end result is both an exceptional venue and value. Through our Return on Design TM approach, we monitor progress and track success. Your investment of time and energy will showcase a measurable return, unlocking economic potential and generating community goodwill.